The Starting Off Project
A little late this week as I had emergency vet issues to deal with, but we're talking eyeshadow for The Starting Off Project. Whether you go all out or use it to add definition to a simple makeup look, Late Night Nonsense has you covered.
So just what is eyeshadow? Essentially it's a product that you apply over your eyelid (sometimes further up toward your eyebrow) to make your eyes pop and create a stunning look that adds to day and night makeup. Some people go simple with a colour that compliments their skin tone and eye colour, others opt to go all out and style up a mixture of colours, blended to perfection.
Eyeshadow comes in a few different formulations, but the most common is powder. Powder is very easy to work with and can be bought in individual shades or part of a palette of complimentary colours. It's most likely you'll have used some eyeshadow even before you knew how to properly apply it. Most of the makeup kits bought while you were wearing your mums high heels at the ripe old age of 5 came with fairly garish, highly pigmented colours for a young girl to adorn her face. Cringe worthy electric blue shadow aside, this was most peoples first foray into the world of shadow and how to pull off a look to bring out the natural colour and definition of the eyes. Another very common eyeshadow formulation is cream, which can last much longer but does need a little primer to ensure it doesn't crease. The best way to ensure a full days worth of wear is to pair both cream and power products together on top of a primer, it always makes the colour super pigmented which is a massive plus. To apply, most will use a small shadow brush and a variety of crease brushes to define any areas and highlight the inner corner of the eye. Most of the time you'll get a brush with the eyeshadow, so if you're not up for investing this is a great money saving implement. The other alternative is to use your fingers, and this can actually be best for cream formulas as you can get much more product onto the lid and blend with a brush. Blending is key, and something that should not be overlooked. No one wants an obvious line running across their eye!
So, you know what type of eyeshadow you want, but you're not sure on the colours that will suit you? My first tip is to experiment! If you buy that lime green shadow and it doesn't look as good as you thought, don't worry, it's all part of finding out what will and won't work. If it doesn't, you can keep it for halloween or as a base colour for something more subtle. You'd be surprised how mixing a few shadows can result in completely unrivalled results. But if you're looking for somewhere to start, this quick guide can help:
During the day stick with earthy tones like brown and terracotta and to liven up an outfit for the evening you can always go for purple or an eye-popping metallic. Both silver and gold work for blue eyes, so mixing them up isn't going to be a problem. MAC Expresso is a lovely deep brown that can create a lovely natural look that can also be used as an eyebrow filler so is very handy for the makeup bag.
Purple. Yes, it works for green too, it's just such a versatile colour for those with the lighter coloured eyes. It's the opposite colour on the wheel, meaning you can't go wrong with most variations of this colour. Opt for a plum for contouring, and lavender to brighten any areas which can be achieved with MAC Cranberry very easily. Gold and copper shades are wonderful for green eyes too.
As brown eyes can have such a broad spectrum of colour, you need to take into account how dark or light the colour is. Those with darker brown eyes are best off using dark greens and greys as well as gold and bronze. For lighter browns, champagne looks wonderful as well as bronze. My favourite eyeshadow for brown eyes is Maybelline Color Tattoo 24hr in On & On Bronze, it's highly pigmented and lasts for hours.
The final tip to leave you with is one relating to the brush you use to apply your eyeshadow. Dry application can leave mixed results, but add a little water to it and you've got a whole new shadow. Try is with lighter shadows to see if it yields better pigmentation. It's always worth giving this a go if you're about to throw out a product that maybe hasn't turned out so well on your eyelids.
What is your favourite eyeshadow colour?